Case Studies

In this free webinar Mark Weber, CEO of Strum and Casey Bacon, CEO of Statewide FCU share how to build a data-driven analytics culture and a road map to increase engagement, retention and track ROI results

Join Mark Weber, CEO of Strum and Strum Platform, and Laurie Flanders, VP of Client Solutions for Strum Platform, in a robust discussion of how credit unions can reach a higher level of strategic growth, cultural alignment and marketing performance.

Ventura County Credit Union (VCCU) faced significant challenges with their marketing efforts due to outdated and fragmented systems. With the help of Strum Platform, VCCU has transformed its marketing capabilities, achieving impressive cost savings and operational efficiencies. This case study explores how Strum Platform addressed VCCU's pain points and drove substantial improvements in their marketing strategy.

Client: Statewide Federal Credit Union Industry: Financial Services Location: Flowood, Mississippi Asset Size:$177 million Challenge: Increasing deposits in a competitive interest rate environment Solution: Strum Platform’s advanced analytics and targeted marketing strategies

Blueshore Financial CIO, Fred Cook shares how Strum help's their leaders listen to their organization's data to shape strategy and growth.

Gain ideas and innovative tips on how these Oregon credit union leaders have achieved record-setting marketing growth, and helped their leaders leverage member data analytics insights into strategies to drive growth of new deposits, loans, relationships and market expansion. Quick data: 50% increase in email responses; 5X increase in new deposit and loan account volume; 7X increase in home equity lending. Read the case study now.

In this essential webinar, we delve into the tactics and strategies financial institutions can utilize to attract, retain, and maximize deposit dollars amidst a challenging low-interest rate environment.