Designed for both large and small financial institutions
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Automated Journeys
Personalize content and increase engagement with AI-driven insights and fully automated journeys.
Data-driven Personas
Intelligent automated onboarding journeys driven by customizable data-driven Personas.
Predictive Triggers
Easy to implement ML Predictive Triggers to drive next-best cross-selling, “look alike” models and protect “at risk” audiences.
Lifestyle Segments
Hyper-targeted lifestyle segments for smarter cross-selling journeys.
Multichannel Marketing
Multi-channel personalized marketing through automated email, direct mail, SMS text.
Campaign Tracking
Track and automate marketing campaign flows all the way to account opening and sales attribution.
Drag & Drop Interface
Strum Voice makes it easy to build sophisticated campaigns through an intuitive drag and drop visual interface.
Integrations
Strum Voice integrates with leading SMS and direct mail solutions.
How a Strum Voice personalized journey works
Personalized Content Crafting
Strum Voice lets you curate custom content tailored to each segment, with a journey tailored to meet their unique needs and preferences. Whether it’s a first-time car buyer, or a high-interest savings account, Strum Voice’s automation ensures each touchpoint delivers meaningful, personalized messages.
Automated Multichannel Outreach
Strum Voice allows you to seamlessly reach members across their preferred channels—whether it’s email, direct mail, or SMS text notifications. By orchestrating a consistent, personalized journey across all touchpoints, Strum Voice maximizes member engagement and brand loyalty.
Continuous Optimization Through Feedback.
Every interaction informs the next, as Strum Voice captures, tracks and analyzes daily customer responses and actions to refine future campaigns. By continuously optimizing each journey, you ensure messaging remains aligned with customer preferences and strengthens relationships with every engagement.
